The Small Details That Change Everything
We believe that how you do anything is how you do everything. This isn’t just a mantra; it’s the guiding principle that changed our founders' lives and inspired this brand.
Years ago, our founders found themselves stuck in a cycle of carelessness. Their rooms, cars, and wardrobes were all a reflection of a lack of attention to detail. But once they realized the power of paying attention to the little things — the shift was transformative.
It started with small changes, like organizing their spaces and upgrading their daily habits. But it was one specific moment that sparked the idea for our brand: seeing people use cheap, ugly nicotine pouches in tacky, plastic cans. It made them think, 'There has to be a better way.'
So, they set out to create a product that combined precision, craftsmanship, and a little bit of pride.
Our containers aren’t just functional — they reflect who you're becoming.
Our goal is simple: to provide a better, more thoughtful way for you to carry your pouches, with style and confidence.
Because, in the end, it’s the details that make all the difference.
Meet the Team
Brady Jimison – Founder of Forge Can
An entrepreneur with a background in sales, eCommerce, and web development.
The idea for Forge Can sparked from a moment of embarrassment—catching sight of a plastic puck poking out from his pocket while suited up at a wedding.
That was the turning point. With a sharp eye and a driven mindset, Brady set out to build a team and create a product—and a brand—that those who enjoy pouches could actually carry with pride.
Adam Shacklady – Co-Founder & Lead Engineer
With nearly a decade of experience in headwear design and manufacturing, Adam was brought on to lead product development for Forge Can—combining technical precision with a passion for high-quality design.
Recognizing the brand’s potential from the start, he joined with an entrepreneurial spirit and a clear mission: to help forge a product that meets the highest standards in both function and form.